Your Minnesota consumer data rights
In effect
The Minnesota Consumer Data Privacy Act gives Minnesota residents rights over the personal data that covered businesses collect about them, including rights about automated decisions. It has been in effect since July 31, 2025.
- Who or what it protects
- Minnesota residents, in their dealings with businesses in Minnesota or targeting its residents that process the personal data of at least 100,000 consumers a year, or of at least 25,000 while earning more than 25 percent of their gross revenue from selling personal data. Some colleges and universities do not have to comply until July 31, 2029.
- What you can do
- You can confirm whether a business processes your personal data and see the categories it processes, correct it, delete it, and get a copy of the data you gave it in a form you can take elsewhere. You can get a list of the specific third parties it disclosed your data to. You can opt out of targeted advertising, the sale of your data, and profiling used for automated decisions with legal or similarly significant effects, including through a universal opt-out signal. If a decision about you was made by profiling, you can question it, be told why it was made, review the data used, and have inaccurate data corrected and the decision looked at again. Use the method in the company's privacy notice; the company must respond within 45 days. If it doesn't, you can file a complaint with the Minnesota Attorney General.
- Limits and eligibility
- There is no private right to sue under this law; the Attorney General enforces it.
- Who oversees it
- Minnesota Attorney General
- The law
- Minnesota Consumer Data Privacy Act
More official places to go
Checked against the official sources on October 6, 2026. Links last checked November 1, 2026.